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For Florida homeowners thinking about selling

Pick the wrong selling number, and Florida charges you $600-$1,400 for every month you're wrong.

Cash offer, hybrid deal, or full listing. Most sellers only ever get shown one of them, and it's the one that suits whoever's showing it. Your free 3-Number Selling Plan shows all three, plus the monthly math nobody puts in front of you.

  • All 3 numbers, every figure sourced
  • Your real cost of waiting, in dollars per month
  • One local expert. One call. Never a call list.
YES - I WANT MY 3 NUMBERS

FREE · 60-SECOND · NO OBLIGATION

Watch this 👇

3 minutes that could save you 5 figures

Everyone who's handed you a number so far had a reason to bend it.

The cash buyer went low (70-80% of value).

The agent went high (then you heard the stories about Florida homes sitting for months). 

The online estimate? One computer guess, then your phone rang for a week.

Meanwhile, guessing isn't free. 

Roughly 4 in 10 Florida listings end up cutting their price after launch (HouseCanary). 

And every month you spend thinking about it costs you $600–$1,400 in insurance, taxes, and dues (Insurify).

One number isn't a decision. It's a blind spot.

The smarter way

Meet the smarter way to price your home: the 3-Number Selling Plan

Your home doesn't have one selling price. It has three, and you should see all of them before you commit to anything:

1

Your Cash Number

What an investor would realistically pay today. Usually 70–80% of market value. Fast, certain, and it's your floor.

2

Your Hybrid Number

Part cash now, part open-market upside later. And exactly what that convenience costs you.

3

Your Listing Number

What a well-launched listing could genuinely net you, after commissions and after time on market.

Then the plan does the thing nobody else does: it subtracts the fourth number, your carrying cost, from all three. Insurance, taxes, HOA dues: for most Florida homeowners right now, $600–$1,400 every month the home sits unsold (Insurify).

It's like running the A/C with the windows open. You don't feel it day to day, you feel it when the bill comes.

We call it your Net-After-Time math. A well-priced Florida home goes under contract in about 44 days. The median listing takes 84 (Florida Realtors, 2026). At $1,000/month in carrying costs, that 40-day gap is $1,300 in real money, gone, no matter which number you chose.

The plan doesn't just price your house. It prices your time.

Case study

The $19,300 lesson: what one number cost Linda

A seller we'll call Linda inherited a condo in Clearwater. She lived in Georgia. She just wanted a number so she could move on.

Zillow said $340K. A cash buyer offered $285K. An agent said "list at $365K, we'll get multiple offers."

Three numbers, three agendas, and none of them mentioned the fourth: the condo was costing her $950 every month it sat empty. HOA dues, insurance, taxes.

She listed. It took 73 days to close. By the time she netted out, the delay alone had cost her about $2,300 in carrying costs she'll never get back.

Linda didn't need a higher number. She needed the right number for her timeline. That's the difference the plan is built to show you, before the meter starts running, not after.

She ended up closing at $348K, $17K below the number the agent promised. Add the $2,300 the delay quietly took in carrying costs, and the gap between the number she was sold and the money she actually kept came to about $19,300.

The math behind your 3 numbers
44 vs 84
days

Well-priced Florida homes go under contract in ~44 days; the median listing takes 84.

Florida Realtors, 2026
$600-$1,400
/mo

What a typical Florida home costs its owner every month it sits unsold.

Insurify
4 in 10
listings

Florida listings that end up cutting their price after launch.

HouseCanary, 2026
91%
sellers

Worked with an agent last year. The question isn't whether, it's which plan you walk in with.

NAR, 2025

Why homeowners trust the 3-Number Plan

Florida licensed partners

Every expert in the network is licensed and vetted. No wholesalers, no we-buy-houses bandit signs.

Every figure sourced

No computer guesses. Each number in your plan cites where it came from, on one page.

The honesty promise

If the cash offer is genuinely your best move, that's what your expert will tell you. Even though it's the smallest number on the page.

Never a call list

One expert. One call. Your number never gets resold to ten hungry agents.

Everything in your free plan, and what it would cost to assemble yourself

Independent valuation across 3 selling scenarios
$300–$600
Your exact monthly carrying cost (insurance, taxes, HOA)
No one else calculates this
10-minute call with vetted FL expert (not a call center)
Only free after you commit somewhere else
One-page plan with sourced figures, yours forever
Doesn't exist
WHAT YOU PAY
$0

Why free? Because 91% of sellers work with an agent anyway (NAR, 2025). We'd rather earn that decision by showing you honest math first.

Your 3 numbers are 3 steps away

1

Answer 7 quick questions

About your home and your situation. Takes about 60 seconds.

2

One 10-minute call

One vetted local expert, not a call center, talks through your home, your timing, your building if you're in one.

3

Get your one-page plan

Three numbers, your monthly math, every figure sourced. Yours to keep, sell or don't.

Every month you wait has a price tag. Literally.

Here's the math nobody escapes: if your carrying cost is $900/month and you spend the next 60 days figuring it out on your own, you just spent $1,800 you will never get back, no matter which number you eventually choose. Waiting isn't neutral. It's the most expensive option on this page.

Common questions

Will my phone blow up after I submit?

No. Your details go to one vetted local expert, who calls you once. The consent box names exactly who may contact you. Your number is never resold and never enters a call list.

Why is it free? What's the catch?

No catch. 91% of sellers work with an agent eventually (NAR, 2025). We'd rather earn that decision by showing you honest math first. If you never sell, you keep the plan. That's the model.

Is this a pitch for a lowball cash offer?

No. The cash number is one of your three, typically 70–80% of market value (Clever Real Estate), and the plan exists to show what that speed costs next to a hybrid deal or a well-launched listing. Then you choose.

What if I'm not sure I'm selling yet?

Then the plan is built for you. Deciding not yet with real numbers in hand is a perfectly good outcome, and it beats deciding not yet at $600–$1,400 a month by default.

I'm in a condo with an assessment coming. Does this still work?

Especially then. Assessments and insurance hikes change your carrying cost, which changes which of your three numbers wins. Your expert runs your building's actual math on the call.

Get your 3 numbers

A condo assessment you didn't see coming. An insurance bill that doubled. A home you inherited and don't know what to do with. Whatever brought you here, you're 60 seconds away from knowing exactly what your next move should cost and what waiting costs more.

Free. No obligation. Yours to keep even if you don't sell, that's what it's for. The only expensive option is guessing: at $600–$1,400/month in carrying costs, waiting isn't free.

Florida licensed partnersNo spam, ever60-second quizFree · No obligation